Expo West 2025 was a vibe—and BOBA CHiC brought the flavor!
As one of the world’s largest natural and organic product expos, Expo West is the place to showcase what’s next in food and beverage, and we were thrilled to represent Taiwan on this global stage.
Our booth was a hit, drawing crowds with our newest product lineup focused on wellness, innovation, and fusion flavors:
Black GABA Rice Matcha Amazake Latte: A organic, plant-based powerhouse combining ceremonial-grade matcha with fermented rice.
Taiwanese Grass Jelly Soup: A traditional favorite, modernized with clean-label ingredients.
Ube Marbling Powder: A purple dream, designed for toast, parfaits, or spoonful indulgence.
Attendees loved our use of whole, natural ingredients and gluten-free, vegan-friendly recipes—especially retailers looking for unique shelf-ready offerings with global appeal.
We also had meaningful conversations with buyers, distributors, and trend-spotters about the future of bubble tea. The takeaway? The world is ready for more Asian fusion, and BOBA CHiC is leading the way.